Top Apparel & Fashion Websites in Belarus

Name: Top websites in Belarus (Apparel & Fashion)
Creator: Semrush
License: https://shopkingall.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Belarus, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

threads.com

286.73K

88.73%254.41K

11.27%32.32K

↓5.4%

↑1,115,186.9%

Direct

lamoda.by

188.42K

83.18%156.72K

16.82%31.7K

↑1.08%

↓15.87%

Direct

markformelle.by

100.29K

79.08%79.31K

20.92%20.98K

↓6.71%

↓13.2%

Direct

conteshop.by

60.13K

70.09%42.15K

29.91%17.98K

↓1.14%

↑24.46%

Direct

zara.com

49.14K

90.28%44.36K

9.72%4.78K

↓31.9%

↓31.89%

Direct

zalando.pl

35.42K

97.16%34.42K

2.84%1.01K

↓1.17%

↓35.7%

Direct

faberlic.by

30.74K

73.55%22.61K

26.45%8.13K

↓18.43%

↓17.81%

Direct

fh.by

24.22K

89.4%21.65K

10.6%2.57K

↓29.63%

↓32.74%

Direct

shopfans.com

20.28K

95.7%19.41K

4.3%872

↑58.36%

↓7.75%

Direct

hm.com

19.87K

98.43%19.56K

1.57%312

↓7.17%

↓22.86%

Direct

lamoda.ru

18.19K

82.57%15.02K

17.43%3.17K

↓18.89%

↓17.38%

Direct

zalando-lounge.pl

17.05K

97.83%16.68K

2.17%370

↑22.96%

↓12.75%

Direct

teepublic.com

16.34K

100%16.34K

-

↑417.55%

↑152.12%

Direct

massimodutti.com

12.88K

94.89%12.22K

5.11%658

↓33.7%

↓27.44%

Direct

reserved.com

11.11K

70.96%7.89K

29.04%3.23K

↑9.89%

↓32.32%

Direct

likewear.by

10.83K

62.18%6.73K

37.82%4.1K

↓16.98%

↑14.21%

Search

bershka.com

9.78K

87.8%8.59K

12.2%1.19K

↓34.88%

↓26.58%

Direct

trikotazh.by

9.24K

47.56%4.4K

52.44%4.85K

↓38.5%

↓40.95%

Direct

elema.by

9.16K

64.93%5.95K

35.07%3.21K

↓20.95%

↓22.37%

Search

tradeinn.com

8.28K

92.91%7.69K

7.09%587

↓26.01%

↓37.69%

Search

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Key Insights on Top Apparel & Fashion Websites in Belarus on February 2026

As of February 2026, threads.com leads Apparel & Fashion in Belarus with 286.73K monthly visits. Its audience skews desktop-first (88.73% desktop / 88.73% mobile), and traffic is down month over month -5.4% and up year over year 1,115,186.9%. lamoda.by holds second with 188.42K visits and a desktop-leaning mix (83.18% desktop / 16.82% mobile), while markformelle.by ranks third with 100.29K visits.

Across the leaders, saldiprivati.com is the most mobile-first (100% of visits), whereas teepublic.com is the most desktop-reliant (100%). Momentum favors hobbii.de in the latest month (4,604.35%), while tczamok.by shows the steepest pullback.

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 68 of the top 100 sites are direct-led, 25 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Belarus