Top Travel & Tourism Websites in Panama

Name: Top websites in Panama (Travel & Tourism)
Creator: Semrush
License: https://shopkingall.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Panama, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

107.47K

88.26%94.85K

11.74%12.62K

↓35.15%

↓28.36%

Direct

airbnb.com.pa

49.58K

92.36%45.79K

7.64%3.79K

↓20.69%

↑32.2%

Direct

expedia.com

42K

91.88%38.59K

8.12%3.41K

↓14.78%

↓17.01%

Direct

airbnb.com

34.85K

92.6%32.27K

7.4%2.58K

↓26.43%

↓0.48%

Direct

wingo.com

29.55K

87.48%25.85K

12.52%3.7K

↓13.43%

↓36.42%

Direct

avianca.com

27.8K

92.84%25.81K

7.16%1.99K

↑2.8%

↓32.15%

Direct

united.com

23.08K

91.3%21.07K

8.7%2.01K

↓2.71%

↑3.59%

Direct

tripadvisor.es

20.73K

63.64%13.19K

36.36%7.54K

↓12.49%

↓37.67%

Search

kayak.com

19.65K

91.58%18K

8.42%1.65K

↓34.47%

↑1.66%

Direct

flightradar24.com

16.97K

82.74%14.04K

17.26%2.93K

↓56.05%

↓18.35%

Direct

royalcaribbean.com

15.95K

92.63%14.78K

7.37%1.18K

↑107.73%

↑58.92%

Direct

tripadvisor.com

13.66K

83.69%11.43K

16.31%2.23K

↓17.46%

↓29.18%

Search

marriott.com

13.13K

90.53%11.89K

9.47%1.24K

↓45.73%

↑31.68%

Direct

skyscanner.com

11.04K

83.57%9.23K

16.43%1.81K

↓31.57%

↓8.88%

Direct

aireuropa.com

10.82K

83.7%9.06K

16.3%1.76K

↑1.74%

↓3.74%

Direct

cruceros.com.pa

10.81K

11.11%1.2K

88.89%9.61K

↑111.19%

↑294.74%

Direct

24timezones.com

10.23K

95.61%9.78K

4.39%449

↑45.75%

↑13.71%

Search

iberia.com

9.79K

95.47%9.35K

4.53%443

↓38.25%

↓33.21%

Direct

trip.com

8.75K

77.93%6.82K

22.07%1.93K

↓32.01%

↓2.03%

Direct

jetcost.com

8.66K

70.57%6.11K

29.43%2.55K

↑335.88%

↓14.14%

Paid

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Key Insights on Top Travel & Tourism Websites in Panama on February 2026

As of February 2026, booking.com leads Travel & Tourism in Panama with 107.47K monthly visits. Its audience skews desktop-first (88.26% desktop / 88.26% mobile), and traffic is down month over month -35.15% and down year over year -28.36%. airbnb.com.pa holds second with 49.58K visits and a desktop-leaning mix (92.36% desktop / 7.64% mobile), while expedia.com ranks third with 42K visits.

Across the leaders, economycarrentals.com is the most mobile-first (92.64% of visits), whereas hotelbeds.com is the most desktop-reliant (100%). Momentum favors thrifty.com in the latest month (338.88%), while getyourguide.es shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 74 of the top 100 sites are direct-led, 19 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Panama