Top Wine & Spirits Websites in Sweden

Name: Top websites in Sweden (Wine & Spirits)
Creator: Semrush
License: https://shopkingall.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Wine & Spirits Websites in Sweden, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

systembolaget.se

2.54M

19.62%497.57K

80.38%2.04M

↓8.05%

↓5%

Direct

vinoteket.se

278.54K

6.12%17.06K

93.88%261.49K

↑131.86%

↑26.39%

Direct

folkofolk.se

238.69K

6%14.32K

94%224.37K

↓29.09%

↑9.73%

Direct

bordershop.com

163.26K

14.32%23.39K

85.68%139.87K

↑39.84%

↑15.83%

Direct

vivino.com

101.28K

22.76%23.05K

77.24%78.22K

↑111.67%

↓3%

Direct

drinkoteket.se

83.86K

15.45%12.96K

84.55%70.9K

↓32.41%

↓10.73%

Search

ercolanimontepulciano.it

74.97K

-

100%74.97K

↓10.89%

0%

Direct

bienmanger.com

58.09K

-

100%58.09K

↓38.8%

↑20,774.63%

Direct

vivavinomat.se

51.83K

14.84%7.69K

85.16%44.14K

↓33.44%

↑28.34%

Search

vinbanken.se

46.02K

9.46%4.35K

90.54%41.67K

↓1.19%

↓37.29%

Direct

vinklubben.se

45.98K

1.83%841

98.17%45.14K

↑613.1%

↑6.19%

Direct

fleggaard.dk

45.36K

2.61%1.19K

97.39%44.17K

↓31.83%

↑133.69%

Direct

diffordsguide.com

44.66K

8.41%3.76K

91.59%40.91K

↑18.53%

↑55.38%

Direct

homedistiller.org

42.66K

4.29%1.83K

95.71%40.83K

↑148.4%

↓54.18%

Direct

vinkompassen.se

41.35K

4.7%1.94K

95.3%39.41K

↑91.05%

↑262.95%

Direct

shopdutyfree.com

38.21K

15.59%5.96K

84.41%32.25K

↑93.62%

↓7.38%

Direct

thewineryhotel.se

33.22K

10.07%3.35K

89.93%29.87K

↑811.33%

↑78.97%

Direct

apronandsneakers.com

33.2K

-

100%33.2K

0%

↑461.19%

Direct

taysta.se

31.09K

14.48%4.5K

85.52%26.59K

↓92.81%

↑103.87%

Search

whiskybase.com

28.38K

41.53%11.79K

58.47%16.59K

↑148.46%

↓2.53%

Direct

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Key Insights on Top Wine & Spirits Websites in Sweden on February 2026

As of February 2026, systembolaget.se leads Wine & Spirits in Sweden with 2.54M monthly visits. Its audience skews mobile-first (19.62% desktop / 19.62% mobile), and traffic is down month over month -8.05% and down year over year -5%. vinoteket.se holds second with 278.54K visits and a mobile-leaning mix (6.12% desktop / 93.88% mobile), while folkofolk.se ranks third with 238.69K visits.

Across the leaders, ercolanimontepulciano.it is the most mobile-first (100% of visits), whereas vino.com is the most desktop-reliant (100%). Momentum favors batchmead.com in the latest month (6,242.42%), while taysta.se shows the steepest pullback.

Acquisition patterns also differ: systembolaget.se is driven primarily by search, systembolaget.se by direct, and systembolaget.se by referral; overall, 56 of the top 100 sites are direct-led, 40 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Wine & Spirits Websites in Sweden