Top Hospitality Websites in South Korea

Name: Top websites in South Korea (Hospitality)
Creator: Semrush
License: https://shopkingall.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Hospitality Websites in South Korea, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

agoda.com

14.29M

15.09%2.16M

84.91%12.13M

↓6.47%

↑89.51%

Direct

booking.com

1.56M

49.65%775.9K

50.35%786.89K

↓55.34%

↑26.06%

Direct

hotels.com

833.05K

50.36%419.51K

49.64%413.54K

↓46.76%

↓46.81%

Direct

catchtable.co.kr

663.18K

43.37%287.63K

56.63%375.55K

↓52.57%

↑20.36%

Direct

hotelscombined.co.kr

389.82K

43.25%168.61K

56.75%221.21K

↓54.55%

↓23.88%

Direct

marriott.com

302.2K

63.46%191.77K

36.54%110.43K

↑19.65%

↓15.98%

Direct

lottehotel.com

198.7K

38.16%75.83K

61.84%122.88K

↓41.51%

↓31.05%

Direct

webtour.com

198.34K

29.07%57.66K

70.93%140.68K

↑50.54%

↓40.06%

Direct

tablecheck.com

136.45K

57.85%78.94K

42.15%57.51K

↑4.33%

↓2.58%

Direct

hanwharesort.co.kr

135.78K

29.83%40.51K

70.17%95.27K

↓1.29%

↓35.69%

Direct

hilton.com

131.02K

46.54%60.98K

53.46%70.04K

↓53.81%

↑74.93%

Direct

shillahotels.com

130.35K

27.88%36.35K

72.12%94.01K

↑11.08%

↑37.48%

Direct

phoenixhnr.co.kr

129.52K

28.47%36.87K

71.53%92.65K

↓69.23%

↓23.23%

Direct

p-city.com

119.38K

15.73%18.78K

84.27%100.6K

↓51.06%

↑51.61%

Referral

jalan.net

111.78K

53.1%59.35K

46.9%52.43K

↑3.15%

↓4.02%

Direct

accor.com

105.27K

73.58%77.46K

26.42%27.81K

↑4.81%

↓20.46%

Direct

toyoko-inn.com

104.99K

77.27%81.13K

22.73%23.87K

↓6.07%

↑58.97%

Direct

daemyung.com

104.71K

97.53%102.12K

2.47%2.59K

↓7.26%

↑343.63%

Direct

hyatt.com

97.53K

60.56%59.06K

39.44%38.47K

↓35.71%

↑0.89%

Direct

ikyu.com

96.57K

41.3%39.89K

58.7%56.68K

↑49.99%

↑83.27%

Direct

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Key Insights on Top Hospitality Websites in South Korea on February 2026

As of February 2026, agoda.com leads Hospitality in South Korea with 14.29M monthly visits. Its audience skews mobile-first (15.09% desktop / 15.09% mobile), and traffic is down month over month -6.47% and up year over year 89.51%. booking.com holds second with 1.56M visits and a mobile-leaning mix (49.65% desktop / 50.35% mobile), while hotels.com ranks third with 833.05K visits.

Across the leaders, goibsvision.com is the most mobile-first (100% of visits), whereas shillastay.com is the most desktop-reliant (100%). Momentum favors okadamanila.com in the latest month (13,250.4%), while traveloka.com shows the steepest pullback.

Acquisition patterns also differ: agoda.com is driven primarily by search, agoda.com by direct, and agoda.com by referral; overall, 75 of the top 100 sites are direct-led, 20 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Hospitality Websites in South Korea