Top Banking Websites in Brazil

Name: Top websites in Brazil (Banking)
Creator: Semrush
License: https://shopkingall.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Banking Websites in Brazil, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

caixa.gov.br

66.68M

15.28%10.19M

84.72%56.49M

↓25.19%

↓33.53%

Direct

santander.com.br

10.6M

22.51%2.39M

77.49%8.21M

↓23.89%

↓14.01%

Direct

serasa.com.br

10.53M

32.21%3.39M

67.79%7.14M

↓28.94%

↓29.99%

Direct

bb.com.br

10.33M

53.24%5.5M

46.76%4.83M

↓23.2%

↓7.3%

Direct

mercadopago.com.br

9.62M

48.98%4.71M

51.02%4.91M

↓18.49%

↓14.22%

Direct

nubank.com.br

9.47M

16.24%1.54M

83.76%7.93M

↓6.65%

↓6.5%

Direct

itau.com.br

6.56M

38.25%2.51M

61.75%4.05M

↓23.47%

↓28.2%

Direct

bcb.gov.br

5.39M

40.17%2.17M

59.83%3.23M

↓14.57%

↓31.15%

Direct

wise.com

3.81M

39.46%1.5M

60.54%2.31M

↓25.59%

↓24.28%

Direct

banco.bradesco

3.65M

64.57%2.36M

35.43%1.29M

↓33.25%

↓16.99%

Direct

sicredi.com.br

3.41M

57.04%1.95M

42.96%1.47M

↓23.44%

↓5.74%

Direct

portoseguro.com.br

2.74M

47.59%1.31M

52.41%1.44M

↓9.69%

↓19.25%

Direct

sicoob.com.br

2.73M

61.7%1.68M

38.3%1.04M

↓18.87%

↑65.52%

Direct

bv.com.br

2.32M

34.99%810.42K

65.01%1.51M

↓32.63%

↓22.59%

Direct

xpi.com.br

2.09M

54.98%1.15M

45.02%941.14K

↓27.04%

↓5.85%

Direct

bancopan.com.br

1.95M

45.69%890.15K

54.31%1.06M

↓33.55%

↓37.1%

Direct

mobills.com.br

1.77M

42.7%755.82K

57.3%1.01M

↓15.38%

↓48.16%

Direct

supersim.com.br

1.6M

11.31%181.11K

88.69%1.42M

↓32.55%

↑12.24%

Direct

c6bank.com.br

1.36M

21.33%289.51K

78.67%1.07M

↑11.03%

↑27.58%

Direct

tesourodireto.com.br

1.34M

44.18%593.65K

55.82%750.07K

↓51.72%

↓16.27%

Direct

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Key Insights on Top Banking Websites in Brazil on April 2026

As of April 2026, caixa.gov.br leads Banking in Brazil with 66.68M monthly visits. Its audience skews mobile-first (15.28% desktop / 15.28% mobile), and traffic is down month over month -25.19% and down year over year -33.53%. santander.com.br holds second with 10.6M visits and a mobile-leaning mix (22.51% desktop / 77.49% mobile), while serasa.com.br ranks third with 10.53M visits.

Across the leaders, anz.com is the most mobile-first (99.86% of visits), whereas transferwise.com is the most desktop-reliant (100%). Momentum favors anz.com in the latest month (5,812.1%), while visa.com.br shows the steepest pullback.

Acquisition patterns also differ: caixa.gov.br is driven primarily by search, caixa.gov.br by direct, and caixa.gov.br by referral; overall, 95 of the top 100 sites are direct-led, 3 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Banking Websites in Brazil