How to measure and report on AI search visibility (what actually matters)
Learn how to measure AI search visibility, track citations and mentions, report progress to leadership, and connect visibility gains to traffic, leads, and ROI.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
What is prompt tracking? (+ 4 prompt types to track)
Prompt tracking monitors what users ask AI systems and the answers they get. Learn 4 prompt types every brand should track.
11 ways to use AI for SEO (+best practices & challenges)
11 practical ways to use AI for SEO, with copy-ready prompts, real examples, and best practices that work.
How to find and fix what AI gets wrong about your brand
Learn how to identify, trace, and fix incorrect information about your brand in AI answers.
AI Content Marketing: What It Is & How to Get Started
Discover how AI tools can streamline your content marketing so your team creates better content in less time.
Who Rules AI Search? What 3 Months of AI Visibility Data Tells Us
Explore the key trends from the AI Visibility Index after three months of tracking AI search‘s leading brands and tactics.
How to Find & Fix ChatGPT 404 Referrals
Fix ChatGPT 404 referrals fast. Learn how to find phantom URLs in GA4, prioritize with Semrush, and recover lost traffic.
Top 8 Large Language Models (LLMs): A Comparison
Learn about the best large language models in 2025 and find out how to choose the best one for your needs.
AI-Generated Content: Can It Rank? (+ Expert SEO Tips)
Learn how to create AI-generated content like blog posts that can rank with SEO best practices.
How We're Driving LLM Visibility at Semrush
How we nearly tripled our share of voice and boosted our AI visibility with Enterprise AIO and AI SEO Toolkit. A systematic approach with real data.